An online course on Digital marketing
Sales Assessment Results by Chukwuemeka Nnamani
59
Needs Improvement
10 questions
Maximum score: 100
Completed in
Let’s get real here. Your average score of 5.9 shows you're in the middle of the road, but it's time to kick it up a notch. You’ve got some solid strengths, especially in your ability to build rapport by acknowledging concerns and offering reassurances. That’s something to be proud of. However, there’s a consistent pattern of missing the mark when it comes to providing specific details and a deeper exploration of the prospect's needs. Your responses often lack the depth and specificity that can turn a hesitant prospect into a committed buyer.
To really elevate your game, I suggest you dive into Solution Selling and the AIDA Model. These techniques will help you uncover pain points and guide prospects through their buying journey with clarity and urgency. You need to learn how to ask deeper questions that not only clarify but also build trust.
Here’s your coaching moment: Remember, selling isn't just about offering solutions; it's about painting a vivid picture of how those solutions fit into the prospect's life. Get specific, get engaging, and don't shy away from showcasing the success of others who have walked this path before. You can do this; just dig a little deeper!
Question Breakdown
1.
2
/ 10Question:
"I'm worried about how this will fit into my current budget with those monthly payments."
Answer:
I understand your concerns and they're very legitimate concerns. Don't you think that's why you should get the course, so that you can earn better and never have to worry about how to handle your monthly payments again?
Feedback:
The response acknowledges the prospect's concern but fails to effectively address it. It lacks specific details about the course's affordability, potential return on investment, or ways to manage the payments. A more solution-focused approach that explores options or benefits related to budgeting would be more persuasive. Additionally, it does not engage in a dialogue to further understand the prospect's financial situation, which could build rapport and trust.
2.
7
/ 10Question:
"What if I invest in this course and it doesn't deliver the results I need on time?"
Answer:
The course was designed to deliver results for you and is led by world renowed experts in thier fields. It also has a money back guarantee that allows you to get a full refund if you're not satisfied with the results. So it's completely risk free for you.
Feedback:
The response effectively addresses the concern by highlighting the expertise of the course instructors and mentioning the money-back guarantee, which adds a layer of security for the prospect. However, it lacks a deeper exploration of the specific results the prospect can expect and the timeline for achieving them. Asking clarifying questions about the prospect's specific goals and timelines could enhance understanding and build trust. Additionally, correcting the spelling of 'renowned' would improve professionalism.
3.
8
/ 10Question:
"I’ve tried similar online courses before, and they didn’t meet my expectations—how is this different?"
Answer:
I'm sorry you had bad experiences in the past. However, we created this course to give you results. we have the best industry experts facilitating each of the modules so you can rest assured that you're learning from the best of the best. We also offer a learn by doing model that will give you the practical knowledge as well as confidence you need. When you're done with the course we also assign a coach to work with you one on one for an extra 30 days to ensure you see your desired results amd outcomes from this training. Finally, if after all this, your expectations aren't met, we will give you a full refund, no questions asked. How does that sound?
Feedback:
The response begins well by acknowledging the prospect's past experiences, which is a good way to build rapport. It highlights key differentiators such as expert instructors, a practical learning model, and personalized coaching, which effectively addresses the concern about the course's value compared to past courses. However, it could further strengthen the argument by providing specific examples of success stories or testimonials from previous participants. Additionally, correcting the misspelling of "and" to "and" would enhance professionalism. Overall, the response is solid but could benefit from a bit more specificity and polish.
4.
6
/ 10Question:
"How much time will I actually need to dedicate each week? I’m already stretched thin."
Answer:
I understand how this could be a concern. Life gets busy, you have work and other things you're already juggling. That's why the course is self paced so that you can take it at your own time and pace without worrying about everything else you have to handle. We also have a customer support team on standby 24/7 everyday of the week incase you need anything. We are here for you every step of the way.
Feedback:
The response effectively acknowledges the prospect's concern about time constraints, which is a good start for building rapport. Highlighting the self-paced nature of the course is a strong point, as it directly addresses the concern. However, it would be beneficial to provide more specific details about the expected weekly time commitment or suggest a range for study time, as this could help the prospect better assess their ability to fit the course into their schedule. Additionally, mentioning how the course can be integrated into their existing commitments could further enhance the response. Overall, while the tone is supportive and reassuring, the answer could be more solution-focused by offering concrete time expectations or examples.
5.
5
/ 10Question:
"Is there any guarantee that the skills I learn here will be relevant in six months?"
Answer:
I understand how that would be bery important to you. Yes, based on industry trends and market research, the skills you learn here will be relevant even beyond six months. In fact, these skills are projected to grow on demand year on year for the next 10 years.
Feedback:
The response acknowledges the prospect's concern about the relevance of skills, which is a good start. However, it could be strengthened by citing specific data or examples from industry reports to substantiate the claim about demand growth. Additionally, correcting the misspelling of "bery" to "very" would enhance professionalism. Providing more detail on how the course remains updated or how it adapts to changing trends could also reassure the prospect. Overall, while the response is relevant, it lacks depth and concrete evidence to fully address the concern.
6.
7
/ 10Question:
"What if my team isn't on board with the changes this course promotes?"
Answer:
I understand your concerns and we could do a presentation to your team to explain the benefits of this course to them and your organisation as a whole if that would help get them on board. Would you like us to do that?
Feedback:
The response acknowledges the prospect's concern effectively and offers a proactive solution by suggesting a presentation to the team. This approach demonstrates good understanding and a willingness to engage with the broader organizational context. However, it could be strengthened by asking more open-ended questions to understand the specific reservations the team might have or what concerns they might express. Furthermore, elaborating on how the course can align with the team's goals or addressing common objections teams have could provide additional reassurances. Overall, while the response is collaborative and supportive, it could benefit from deeper exploration of the team's perspective.
7.
6
/ 10Question:
"I'm concerned about the quality of training materials—will they really help me improve?"
Answer:
We provide you with the very best quality of training materials such as expert-led HD training videos, Pdfs and guides for further learning and one on one coaching sessions as well.
Feedback:
The response addresses the prospect's concern by listing the types of training materials provided, which is a good start. However, it lacks specific details that demonstrate the effectiveness of these materials in helping learners improve, such as success stories or data that showcase improvements from past students. Additionally, including how the materials are regularly updated to reflect industry trends would further bolster the response. While the tone is informative, it could benefit from a more engaging approach that invites further questions or clarifications from the prospect. Overall, the response is informative but needs more depth to fully reassure the prospect about the quality of training materials.
8.
6
/ 10Question:
"How can I be sure that this course will provide value without hidden costs popping up later?"
Answer:
I understand how scary that can be especially when you're working with a budget. The course has a one time fee of 200USD and a flexible payment plan tailored to you without any hidden costs whatsoever.
Feedback:
The response acknowledges the prospect's concern about hidden costs, which is a good start. Stating the one-time fee of $200 and mentioning a flexible payment plan helps to clarify the pricing structure. However, it would be more effective to elaborate on the specifics of the payment plan and explicitly affirm that there are no additional fees associated with the course. Adding a reassurance about transparency in pricing, perhaps by offering to provide documentation or a breakdown of costs, would further build trust and alleviate the prospect's concerns. Overall, while the response is informative, a deeper exploration of the value provided and reinforcing the lack of hidden costs would strengthen it.
9.
6
/ 10Question:
"What if I don’t have the technical skills needed to get started?"
Answer:
The course is beginner friendly and we teach everything from scratch. So you don't need to have any existing skills to take the course
Feedback:
The response effectively reassures the prospect by emphasizing that the course is beginner-friendly and starts from scratch, which directly addresses their concern about lacking technical skills. However, it could be improved by providing specific examples of what foundational skills will be taught and how these skills will be applicable in real-world scenarios, as well as mentioning any support mechanisms in place for beginners. Additionally, inviting questions or offering a personal touch would enhance engagement and rapport. Overall, while informative, the response lacks depth and could better explore the prospect's perspective and needs.
10.
6
/ 10Question:
"Can you explain how this course aligns with the latest trends in digital marketing?"
Answer:
I can do better than that. I have a course outline that explains in detail how the course aligns with the latest trends on digital marketing. I'll send it to your email right now
Feedback:
The response shows a proactive approach by offering to send a detailed course outline, which is a positive strategy for addressing the prospect's request. However, it lacks immediate engagement by not providing a brief overview of how the course aligns with current trends directly in the conversation. It would be beneficial to include a few key trends or topics that the course covers to spark interest and demonstrate knowledge before following up with the detailed outline. Additionally, confirming the prospect's email or asking for specific trends they are interested in could enhance the interaction. Overall, the approach is customer-centric but could be more informative in the moment.