Loans
Sales Assessment Results

46
Needs Improvement
10 questions
Maximum score: 100
Completed in
December 12, 2024
Alright, let’s break it down. You’ve got some solid intentions and a couple of decent responses, but the execution is all over the place. Your attempts to build trust and address objections show you know what the prospects care about, but your delivery sometimes comes off as defensive and muddled. Repetitive phrases and lack of clarity? Yikes! You need to tighten up that language and ditch the fluff. And please, for the love of sales, stop trivializing your prospect’s concerns with silly analogies! A little empathy and active listening would go a long way. You’re skating by with scores in the 4s and 5s, but if you want to hit the big leagues, you need to seriously step up your game. Get focused, get concise, and for heaven's sake, ask more questions! The prospects want to feel heard, not lectured. Let’s sharpen those skills and turn those scores around!

Question Breakdown

1.
4
/ 10
Question:
"I'm not sure if I can trust you with my financial information."
Answer:
Hey, listen if I didn’t know you, I would think the same thing but this is why you should be able to trust us. We have thousands of clients we’ve worked with all across the country and especially in your exact niche. If you look at our testimonials, there’s literally literally hundreds of people that were exactly in your shoes and we got them results so I understand it’s not normal to trust someone you don’t know but at the end of the day if you didn’t trust us, you’ll be doing yourself a big disservice. It’s not about Trusting us You should trust all the people that we’ve worked with and our testimonials and results before making your choice and look if you take the time and you do look at those you’re gonna change your mind pretty quickly. And in fact you’ll realize it would be foolish for you not to work with us
Feedback:
The response addresses the objection of trust by highlighting the company's track record and testimonials, which is a good approach in the loans industry where trust is crucial. However, the delivery is somewhat defensive and lacks a more empathetic tone. Instead of focusing on the client's feelings, it feels like a push to convince them without fully engaging in a conversation. There are also some repetitive phrases and a lack of concise language, which can dilute the message. It would be beneficial to ask questions to understand the specific concerns of the prospect better and build rapport. A more collaborative approach would involve inviting the prospect to discuss their worries and providing tailored insights based on their situation. Overall, while there are positive elements, the execution lacks clarity and warmth.
2.
4
/ 10
Question:
"We just took out a loan recently; we don't need another one right now."
Answer:
I understand that, but what we offer is different, we can also re organize the loans you have and maybe get you a better rate so you’re paying less on what you already have gotten. Have you explored to modify the loan already have and if not, I welcome you to talk with our team and see if that might be a good idea for you and look. The other thing is this is a no consultation. There’s really no reason for you to speak with us And gain by doing so and if you walk away without taking us up on anything you at least have gained a lot of knowledge on the industry and what options do exist so it’s a win-win win for you
Feedback:
The response attempts to address the objection by suggesting a loan restructuring, which is a valid approach. However, the communication is quite unclear and could confuse the prospect. Phrases like 'this is a no consultation' and 'win-win win' detract from the professionalism of the response. There is an attempt to explore value by offering knowledge about the industry, but it lacks a direct closing technique to encourage further discussion. Additionally, the response misses an opportunity to ask probing questions or actively listen to the prospect's specific situation. Overall, while there are some positive elements, the delivery and clarity need significant improvement.
3.
4
/ 10
Question:
"The interest rates seem too high compared to what I've seen elsewhere."
Answer:
Sometimes we can beat others on interest rate sometimes we cannot but understand that we may still have a better offer when it comes to payment terms and other factors that you may not have taken into account a lot of individuals initially think the same same thing but when they do work with us, they realize that we actually offer better terms overall so I encourage you to book a console just to speak with our team and see what we can offer you
Feedback:
The response attempts to address the concern about high interest rates by shifting the focus to payment terms and other factors, which is a good strategy. However, it lacks clarity and could confuse the prospect with its structure. The salesperson could have been more effective by specifically acknowledging the concern about interest rates and then explaining how their offers could still be more beneficial overall. The closing technique is present, but it could have been more compelling with a direct call to action or a question inviting further discussion. The tone is generally appropriate, but it could benefit from a more conversational approach. Additionally, it missed an opportunity to ask questions that could uncover more about the prospect's needs and preferences, which would demonstrate curiosity and active listening. Overall, while the response has some merit, it could be significantly improved for clarity and engagement.
4.
3
/ 10
Question:
"I need to discuss this with my spouse before making any decisions."
Answer:
I understand that do you also have to speak with your spouse when you’re filling up your car with gas or paying the electricity bill I think one of the issues that we commonly see is people do want to speak with their husband or wife, but why would you do so if what you’re doing is something that’s gonna benefit you and them as the main breadwinner, I feel that they would trust you to make choices that benefit both of you guys and so if you’re sold on this, you taking the time to delay, this process is only going to hurt you and her in the long term, so you know, aside from talking to her What is it that is stopping you from making a decision on this
Feedback:
The response attempts to address the objection by comparing the decision to consult a spouse about the loan to everyday expenses like filling up gas. However, this analogy may come off as dismissive and condescending, potentially alienating the prospect. The salesperson should have acknowledged the importance of family discussions and positioned the loan as a beneficial choice for both parties. The closing question, "What is it that is stopping you from making a decision on this?" is somewhat effective in encouraging dialogue, but it lacks sensitivity. Instead of a comparison that could be perceived as trivializing the prospect's concerns, a more empathetic approach would involve asking open-ended questions about their spouse's potential concerns and how the salesperson can help address those. Overall, the tone could be more collaborative and understanding, and the value of the loan should be emphasized more clearly. Score: 3 out of 10 for not effectively addressing the concern with empathy or value exploration, and lacking a collaborative tone.
5.
3
/ 10
Question:
"I'm worried about the long-term impact on my credit score."
Answer:
You should be we encourage our customers to be educated when it comes to their credit and we actually make sure the decisions that they make that a full understanding of how it impacts our credit score and that way they can choose to make decisions that will that will be beneficial long-term You are exactly the type of customer you want one that is worried about their score and our business model is designed to be able to help you make decisions while still making sure your score solid
Feedback:
The response attempts to address the concern about the long-term impact on the credit score, but it lacks clarity and coherence. The salesperson should have specifically acknowledged the prospect's worry and provided more concrete information on how their service can mitigate risks to the credit score. There are several grammatical issues that detract from the professionalism of the communication. Additionally, the response could benefit from a more engaging tone and a closing technique to encourage further dialogue or commitment. Asking questions to probe deeper into the prospect's concerns could also enhance the effectiveness of the response. Overall, while the intent to educate and reassure is present, the execution falls short.
6.
5
/ 10
Question:
"What if my financial situation changes and I can't make the payments?"
Answer:
That’s a great question. Our company has a lot of different options when it comes to changing payment terms and if you get into a tough situation, understand that we have clients that have experienced those situation and we built specific programs for those occur. Rest assured that we do have solutions for you and if you’d like, we can talk more in depth about that of course that’s something that you know. We don’t want our clients to be in a position of, but we understand that life does happen and we have already prepared solutions for clients in those situations we work with you and we make sure that, you in a position where you lose your house or lose your car pride ourselves, and working with our clients to make sure that they can service these loans and keep them and not be in a position where they end up down a bad financial path
Feedback:
The response does address the concern about changing financial situations and highlights the company's willingness to work with clients. However, it lacks clarity and contains some grammatical errors, which may confuse the prospect. The tone is somewhat reassuring, but it could be more concise and confident. There is a missed opportunity to ask the prospect about their specific concerns or financial situation, which would demonstrate curiosity and active listening. Additionally, while the mention of existing programs is good, it could benefit from more concrete examples of solutions offered. Overall, the response needs better structure and clarity, along with a stronger closing technique to encourage further discussion.
7.
3
/ 10
Question:
"I've heard negative reviews about your company; how do you address those concerns?"
Answer:
Even Amazon and Walmart in the biggest companies in the world have negative reviews but I understand that as a prospect, your goal is to get an amazing service and what I’d encourage you to do is look at the 99% of amazing five star reviews that we do have or we have gone above and beyond and helped our customers of course there’s gonna be situations or we can’t Solve an issue. We’re not perfect even Jesus had critics at the end of the day but understand that we do try our best when we work with our our customers and we look to give them the best results possible is why 99% of our reviews are five star plus and so yes, you know I am , more than that you take the time to look at our reviews and of course I can’t deny the ones that we have as -ones of course stuff happens sometimes it’s our fault. Sometimes it’s not sometimes it’s the customer just you know berating us for no legitimate reason, but what I will say is what I’m proud of is not the fact that we have zero negative, but the fact that 99% of our reviewers are positive and that’s where you should be basing your focus when trying to make a decision to purchase with us and I welcome you to ask more questions you know where an open book and we are more than happy to do whatever it takes to make you comfortable and I think this is a great question you brought up and this is what all Smart prospects would do.
Feedback:
This response attempts to address the objection by highlighting the positive reviews and acknowledging that negative feedback exists; however, it lacks effectiveness in several key areas. Firstly, the comparison to large companies like Amazon and Walmart might come off as deflective rather than directly addressing the prospect's concerns. The mention of Jesus is an unusual reference that could confuse or alienate the prospect rather than build rapport. The response is also overly lengthy and filled with filler phrases, which might dilute the main points and lose the prospect's attention. Instead, a more concise acknowledgment of the reviews, combined with a direct invitation to discuss specific concerns or examples, would have been more effective. Asking open-ended questions to uncover the specific nature of the negative reviews could also enhance the conversation. Overall, while there is a focus on positive outcomes, the communication is not clear or engaging enough, and the closing technique is weak. Score: 3
8.
6
/ 10
Question:
"This sounds great, but I'm currently focused on other financial priorities."
Answer:
For sure what opportunities are you looking at? I would love to help guide you even if it’s not the right product for you. I would love to give you some guidance on whatever it is you’re trying to do and maybe we might even uncover some solutions that we have that you may not know of and often times times that’s the case that does happen when we are talking with prospects.
Feedback:
The response effectively acknowledges the prospect's priorities, which shows active listening. However, it could be more concise and focused; it's a bit wordy and lacks clarity. The question about the opportunities the prospect is looking at is good for curiosity and discovery, but the overall tone could be more confident rather than overly solicitous. Additionally, the closing technique is missing; there should be a stronger push towards scheduling a follow-up or offering to provide specific value related to their current priorities. Overall, while there is some engagement, the message could benefit from a more structured approach. To improve, consider shortening the response to enhance clarity and impact, and aim to establish a clearer next step to keep the conversation moving forward.
9.
7
/ 10
Question:
"Can you explain how your loan terms are more favorable than those of [competitor]?"
Answer:
What are the priorities that you are seeking when it comes to your loan because there’s a lot of ways we can beat the competitors but what matters most is that we beat them in the criteria that you’re most concerned about so whether it’s payment terms whether it’s interest rate whether it’s ease of mind whether it’s our customer service there’s a lot of ways we can win, but I’d love to see where exactly it is that you’re trying to make sure that we could win your business at
Feedback:
The response effectively addresses the concern by shifting the focus to the prospect's priorities, which shows a solution-focused approach. It encourages collaboration and discovery, prompting the prospect to articulate their specific needs. However, the communication could be more concise and clearer, as it feels a bit verbose. Additionally, directly comparing terms with the competitor could have added immediate value. The tone is appropriate for the loan industry, but a stronger closing technique could improve the effectiveness. Asking specific questions about payment terms or interest rates could enhance curiosity and active listening. Overall, it’s a decent response but could be fine-tuned for clarity and impact.
10.
7
/ 10
Question:
"I'm not comfortable committing to a loan without a solid plan for repayment."
Answer:
And that’s what we encourage our customers to do and this is why it’s important to book a consult so we can go in depth and actually create that plan together to see if it makes sense. Listen, we’ve been in this industry for dozens of years and we have lots of experience, making sure that our clients do only take loans that they can service and are the best fit for them so I would love to open up the Convo for More detailed discussion
Feedback:
The response effectively addresses the concern about repayment by emphasizing the importance of creating a solid plan together, which shows a solution-focused approach. The tone is appropriate for the loan industry, conveying a sense of professionalism and care. However, the response could benefit from more clarity and conciseness to avoid confusion, particularly with phrases like "open up the Convo for More detailed discussion." Asking a direct question about the prospect's current financial situation or what specific concerns they have could enhance the discovery process. Additionally, while the mention of experience is valuable, it could be more impactful if tied directly to how it benefits the prospect. Overall, the response is friendly and inviting but needs refinement for stronger engagement and clarity.
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