Cbd
Sales Assessment Results
47
Needs Improvement
10 questions
Maximum score: 100
Completed in
It's clear from your recent performance that there's a significant gap between where you are now and where you need to be. Your average score of 4.7 is not where you want to be in sales, and it's time for some tough love. While you show an understanding of basic sales concepts, your execution lacks depth and clarity. You tend to rely too heavily on surface-level responses, like testimonials, without diving into the unique value propositions or addressing the specific pain points of your prospects. This indicates a consistent pattern of missing the mark on consultative selling and solution-focused approaches.
Your strengths lie in your ability to acknowledge objections and provide some initial responses, but you are leaving too much on the table. You need to sharpen your skills in techniques like SPIN Selling and Value Proposition Selling, which will help you ask better questions and communicate long-term ROI more effectively. This is essential if you want to build trust and rapport with your prospects.
Think of this as your wake-up call: every interaction is an opportunity to engage and build a relationship, not just to push a product. Next time, focus on asking more open-ended questions that lead to meaningful conversations. Remember, it’s not just about what you sell; it’s about how you make your prospects feel heard and understood. Dig deeper, challenge their thinking, and provide them with insights that they can't ignore. Bring that passion and curiosity to the table, and your prospects will feel it. You've got the potential to turn this around, but it's going to require you to step up and really engage with your customers. Get to work!
Question Breakdown
1.
5
/ 10Question:
"I'm concerned about the long-term ROI of investing in CBD products when there are so many options in the market. How can you guarantee that these will deliver value?"
Answer:
I can guarantee you the quality by showing you the testimonies. We have from many different clients that we've dealt with in the past as well as our reoccurring customers that continue to come back time after time. With our third-party testing as well
Feedback:
The response addresses the concern about quality but falls short of directly tackling the long-term ROI aspect that the prospect is worried about. While testimonials and third-party testing are important, they don't provide a concrete guarantee of future value or ROI. It would be more effective to illustrate the long-term benefits of the products, perhaps by sharing specific data or case studies that demonstrate ROI over time. Additionally, the response could benefit from asking follow-up questions to better understand the prospect's specific concerns and tailoring the conversation to address those needs. Overall, the communication is clear but lacks depth in addressing the ROI concern and could benefit from a more solution-focused approach, perhaps incorporating elements of the SPIN Selling or Value Proposition Selling techniques.
2.
4
/ 10Question:
"Given the competitive landscape, how do I know your CBD products will stand out and provide a unique benefit for my needs?"
Answer:
You will know that our product stand out by reviewing our testimonies and reviews from previous customers. Unlike other brands you can see where our product has a leg up against those because the organic natural ingredients that is made from and it comes from a quality source
Feedback:
The response attempts to address the objection by highlighting customer testimonials and organic ingredients, which is a good start. However, it lacks depth in exploring the unique benefits of the product and should provide specific examples or data to back up claims. The communication could be clearer and more engaging, as it reads a bit robotic. Additionally, there’s no inquiry into the specific needs of the prospect, which misses an opportunity for curiosity and discovery. A more collaborative approach would enhance rapport. Overall, while there are some positive elements, the response falls short in effectively differentiating the product and engaging the prospect.
3.
3
/ 10Question:
"We're currently allocating budget elsewhere for other projects. Can you justify why we should prioritize CBD products right now?"
Answer:
The reason you should be allocating your budget towards our CBD is because of the amazing results. It can provide you and I can show you the data on paper so that we can back up the statements we are making. yes the market is saturated with CBD, but there are lots of saturated markets out there. The reason to prioritize our CBD is because the value it's going to bring to you and your life and the results is going to give you
Feedback:
The response attempts to address the budget concern but lacks depth and clarity. It mentions "amazing results" and offers to show data, yet fails to articulate the specific benefits or ROI that would motivate the prospect to shift their budget. The mention of a saturated market is somewhat dismissive and does not effectively differentiate the product. There is no clear closing technique or call to action, and the overall tone could be more engaging and consultative. Additionally, it does not ask any follow-up questions to better understand the prospect's current projects or priorities, which would demonstrate curiosity and a collaborative approach. Overall, the response lacks a strong solution-focused approach and fails to explore the unique value of the CBD products adequately.
Score: 3
4.
4
/ 10Question:
"How can I be sure that your CBD products comply with all necessary regulations and won't put our company at risk?"
Answer:
I could show you documentation that all of our stuff is following Allstate and figure regulations. that way you can know you are not jeopardizing your company. is there any other questions I could answer for you?
Feedback:
The response attempts to address the concern by offering documentation, which is a good start. However, it lacks clarity and professionalism. Phrases like 'all of our stuff' and 'following Allstate' may confuse the prospect and undermine trust. The use of 'figure regulations' is also vague. Instead, you could mention specific regulations you comply with (like the Farm Bill in the U.S.) and highlight your company's commitment to transparency and safety. Additionally, you could ask more open-ended questions to further engage the prospect and explore their concerns. Overall, the response lacks the depth needed for the sensitive nature of CBD compliance and regulations, and the tone could be more polished.
Score: 4/10
5.
6
/ 10Question:
"I've heard mixed reviews about CBD products in general. What can you tell me about your company's reputation and customer satisfaction?"
Answer:
I completely understand your concern about hearing mixed reviews about CBD products. as I know there is a lot of CBD on the market that says it's going to do one thing and does not do anything and that's where people get a bad taste in their mouth. on the other hand with the products that we are offering to customers like yourself our products the third-party tested we have credible reviews from customers we've had for the last four years. And not everyone knows but when it comes to taking CBD or you have to build up the hemp compounds in your system to activate your receptors and that takes about a month CBD and an instant gratification and that's not what it's going to happen. Now we have a CBD cell that's absolutely phenomenal. It's 7000 mg and yes people think that's a crazy amount but you need to have a high milligram to actually get the full benefits. no if I can take the time to answer any other questions you have or concerns I would be happy to?
Feedback:
The response demonstrates an understanding of the objection, acknowledging the mixed reviews about CBD products. However, it could benefit from clearer structure and more concise communication. The mention of third-party testing and credible reviews is a strong point, as it addresses the concern about reputation and customer satisfaction. However, the explanation of how CBD works could be simplified to maintain engagement and clarity. The closing question is appropriate, but it could be more assertive in inviting further discussion, potentially using a technique like the Summary Close to recap the benefits before asking if they have any more questions. Overall, the response lacks some elements of effective sales techniques, particularly in clarity and proactive closing.
Score: 6/10 for addressing concerns but needing improvement in clarity and engagement.
6.
5
/ 10Question:
"We have a strong relationship with our current vendor. What makes your offering better worth considering?"
Answer:
What makes our offer more compelling is our price points for the potency of product as well as the years of testimonies we have. we have professional athletes, using our products and doctors as well. the reason you should consider using our products is because the potency in the quality of our ingredients is all organic considering a lot of companies out there have ingredients in their products they do not need
Feedback:
The response attempts to address the objection by highlighting price points and testimonials, which is a good start. However, it could be improved by incorporating a deeper understanding of the prospect's current relationship and exploring specific pain points that might exist with their current vendor. A more effective approach would involve asking questions to uncover any potential dissatisfaction or gaps in service. Additionally, while the emphasis on potency and organic ingredients is valuable, it lacks a personal touch and collaborative tone that would engage the prospect more effectively. Overall, the communication is clear but could benefit from a more consultative approach.
Score: 5
7.
4
/ 10Question:
"I'm worried about the implementation timeline for integrating CBD products into our current operations. Can you provide clarity on this process?"
Answer:
I completely understand your concern. We integrate our product in to your shop in a week or less.
Feedback:
The response addresses the concern about the implementation timeline, but it lacks depth and detail. While stating that integration can happen in a week or less is a good start, it could benefit from elaborating on the steps involved in the process, potential challenges, and how you will support them during the integration. This would demonstrate a solution-focused approach and build trust. Additionally, asking follow-up questions to understand their specific operations better and any unique challenges they might face would show curiosity and active listening. Overall, the communication is clear but could be more engaging and reassuring.
Score: 4/10
8.
5
/ 10Question:
"What support do you offer post-purchase to ensure we maximize the value from your CBD products?"
Answer:
We will offer 90 day guarantee return policy on any products that customer are not satisfied with. We will offer education material as well? Is there anything specific you want?
Feedback:
The response addresses the objection about post-purchase support by mentioning a 90-day guarantee return policy, which is a positive aspect. However, it lacks depth in explaining how the education materials will help maximize the value of the CBD products. The phrasing 'as well?' is also a bit casual and doesn't convey confidence in the support offered. It would be beneficial to elaborate on the type of educational materials provided, such as guides, webinars, or customer support channels. Additionally, the question at the end could be more engaging to encourage dialogue. Overall, while there's a foundation, there's a need for more clarity and detail.
Score: 5
9.
5
/ 10Question:
"Given the current economic climate, is it a wise decision to invest in new CBD products at this time?"
Answer:
Yes, it is wise to investing to this decision right now because people are going to be in chronic pain to be struggling sleeping so they're always going to be looking for something to potentially help them with those problems with that being said they will always be people buying CBD no matter what the economy looks like. Is there any other concerns you see at the moment or have?
Feedback:
The response addresses the objection by emphasizing the ongoing demand for CBD products due to chronic pain and sleep issues, which is a relevant point. However, it could have been articulated more clearly and professionally. The communication is a bit muddled and lacks proper grammar, making it harder for the prospect to follow the logic. Additionally, while the salesperson does invite further concerns, they should have asked more probing questions to dig deeper into the prospect's specific situation. This would have shown active listening and a consultative approach. Overall, the response could benefit from a clearer structure, more refined language, and a stronger connection to the prospect's needs.
10.
6
/ 10Question:
"Our stakeholders are hesitant about changing vendors. How can you help persuade them to consider your CBD solutions?"
Answer:
The way we could help persuade the stakeholders as we will offer them a full month supply on us that way they can see the value that we have to offer.
Feedback:
The response addresses the objection by offering a tangible incentive (a full month supply) to alleviate concerns about changing vendors. However, it lacks depth in exploring the stakeholders' specific hesitations and doesn't engage in a dialogue to uncover their concerns. There are no questions posed to the stakeholders to better understand their position or to tailor the approach further. The tone is straightforward, but it could benefit from a more consultative or collaborative approach to foster trust and rapport. Adding a brief explanation of the unique benefits of your CBD solutions could enhance the value proposition. Overall, it's a good start but needs more engagement and exploration of the stakeholders' perspectives.