healthy energy drink
Sales Assessment Results
51
Needs Improvement
10 questions
Maximum score: 100
Completed in
Your performance on the sales test shows you've got potential, but it's clear there's a need for improvement. You demonstrated some solid curiosity and a willingness to engage with prospects, especially when asking questions to understand their needs. However, you missed several opportunities to truly connect and provide value, particularly in acknowledging their concerns and tailoring your responses to their specific situations. This inconsistency highlights a pattern where you're able to initiate conversations, yet you often fail to delve deeper into the prospect's emotions and needs.
To elevate your sales game, I suggest you hone in on Solution Selling and Consultative Selling techniques. These approaches will help you not only identify customer pain points but also provide tailored solutions that resonate with their lifestyle and preferences. It’s all about making them feel heard and understood, and then guiding them toward the benefits of your product in a way that aligns with their needs.
Here's your coaching moment: remember that selling is not just about the transaction; it's about building relationships and trust. Every conversation is an opportunity to explore value collaboratively. So, the next time you engage with a prospect, focus on truly understanding their concerns and articulate how your product specifically addresses those needs. Build that bridge, and you'll see your scores—and your sales—improve.
Question Breakdown
1.
4
/ 10Question:
"I'm worried that this energy drink won't fit my busy lifestyle and might be too much hassle to incorporate into my routine."
Answer:
What is your other option to have more energy with less hassle in your current routine?
Feedback:
The response does a decent job of prompting the prospect to consider alternatives, which indicates a degree of curiosity and discovery. However, it lacks a more empathetic acknowledgment of the prospect's concern regarding their busy lifestyle. Acknowledging their situation would have made the prospect feel heard and understood. Additionally, the response doesn't provide a solution-focused approach or any specific benefits of the energy drink that could appeal to their lifestyle needs. It misses an opportunity to use a closing technique by suggesting a simple way to incorporate the drink into their routine. Overall, the response could benefit from more engagement and value exploration.
2.
6
/ 10Question:
"I’ve tried similar drinks before that didn’t deliver on their promises; how do I know this one will be different?"
Answer:
Hate to hear you haven't had good luck in the past with similar drinks. You really can't know it will be different unless you try it and to ease your concern, we have a testimonial group with over 10,000 people with a positive experience. Would there be anything else you need to know before you tried it?
Feedback:
Your response acknowledges the prospect's past experience, which is a good start. However, it lacks depth in addressing their primary concern about trust and effectiveness. Instead of simply stating that they won't know until they try it, you could have used a more solution-focused approach by discussing specific benefits or unique ingredients that set your drink apart from others. Additionally, mentioning the testimonial group is a good idea, but you could enhance credibility by briefly sharing a compelling testimonial or statistic. Asking for further questions is helpful, but diving deeper into their concerns could build more rapport. Overall, your response was clear and polite, but it missed an opportunity to delve into a collaborative exploration of value.
Score: 6
3.
6
/ 10Question:
"With my tight budget, I need to be sure that this drink gives me real value and isn’t just a temporary boost."
Answer:
I understand budget is a big concern, I felt the same way when I first heard about it. Then once I realized replacing this drink for under 2 dollars was actually going to save me money compared to the $3 or more alternatives at the gas station I had to try it. My friend Kim raises 4 children so budget and value are big concerns of hers too. She's been drinking it for 5 years and doesn't spend money on things that don't work. How long would you be willing to give it a chance before you saw results?
Feedback:
The response does a fair job of addressing the budget concern by highlighting the cost-effectiveness of the drink compared to higher-priced alternatives. However, it falls short in several areas. Firstly, while sharing a personal anecdote about your own experience is relatable, it could be more effective if you included specific benefits of the drink that align with the prospect's needs, such as sustained energy versus just a temporary boost. The mention of Kim is a nice touch to build rapport, but it lacks concrete evidence or metrics to substantiate the value claim. The closing question about how long the prospect would be willing to give it a chance is a good attempt to engage, but it could be more effective if it also prompted the prospect to consider the long-term benefits or results they could expect. Overall, more focus on value exploration and addressing the 'real value' aspect directly would strengthen the response.
Score: 6
4.
6
/ 10Question:
"Can you explain why I should switch from my current brand? I’ve been loyal to them for a while."
Answer:
What are you currently missing from the brand you're loyal to now?
Feedback:
The response effectively opens a dialogue by asking a thoughtful question, which shows curiosity and a desire to understand the prospect's needs. However, it lacks a more direct value proposition or benefits that would encourage the prospect to consider switching brands. While acknowledging loyalty is important, the salesperson should also provide compelling reasons or focus on specific advantages of the new product. Overall, the response is decent but could benefit from a more solution-focused approach and a clearer articulation of value.
Consider adding some insights into what differentiates your product from the competition or how it can better meet the prospect's needs.
A closing technique or a follow-up question could also enhance engagement and keep the conversation moving forward.
5.
7
/ 10Question:
"I read reviews about energy drinks causing jitters; how do you ensure this one is stable and doesn’t cause side effects?"
Answer:
Oh I had this question too. I hate getting the jitters and glad this doesn't give them to me. Our energy drink is all natural without caffeine or sugar. It gives you a gradual boost in energy instead of a spike and crash by using the proper ingredients such as guarana seed extract to make sure you never feel jittery. Did that answer your question?
Feedback:
The response effectively addresses the concern about jitters by emphasizing the all-natural ingredients and the absence of caffeine and sugar, which are common culprits for causing jitters. However, the tone could be slightly more professional and reassuring, as it currently feels a bit too casual. While the mention of guarana seed extract is a good detail, it could be helpful to elaborate on how it contributes to a stable energy release. The question at the end is good for encouraging further dialogue, but it could be phrased to invite more specific feedback from the customer. Overall, the response is solution-focused and shows an understanding of the prospect's concerns, but it could benefit from a more polished and informative approach.
6.
1
/ 10Question:
"I want something that actually tastes good; how do you handle flavor preferences?"
Answer:
I don't understand the question on handling favor preferences. Could you please re word it?
Feedback:
The response fails to address the prospect's concern about flavor preferences and lacks engagement. Instead of asking for clarification, the salesperson should have acknowledged the objection about taste and explored the different flavors available. This would have shown active listening and curiosity about the prospect's preferences, potentially providing an opportunity to highlight the unique flavors of the product. Overall, this response does not demonstrate an understanding of the customer's needs or a solution-focused approach.
7.
6
/ 10Question:
"Is this drink just another fad, or can you prove it has long-term benefits over cheaper options?"
Answer:
Definitely not another fad. We have what's called double blind placebo controlled studies done on the drink itself. This means the people getting the ingredients don't know what they're getting, and they people giving the ingredients don't know which one they're giving. It's the best way to study the effectiveness on the ingredients and the research shows the long term benefits outweigh the competitions by 60 percent. We also haven't found a cheaper option. Are you ready to order?
Feedback:
The response does address the concern about the drink being a fad by providing information on double-blind placebo-controlled studies, which adds credibility. However, it could have been more effective by briefly explaining the specific long-term benefits that were proven in the studies, thus providing a clearer value proposition. The abrupt transition to asking if the prospect is ready to order lacks a softer closing technique, which could have built more rapport. Additionally, the response could benefit from a more consultative approach by asking the prospect about their specific needs or concerns regarding energy drinks. Overall, active listening could be improved by acknowledging the prospect's skepticism more thoroughly before moving to close the sale.
Score: 6/10 for providing some solid evidence but lacking in demonstrating a deeper understanding of the prospect's concerns and relationship-building.
8.
7
/ 10Question:
"What happens if I don't see the results I'm looking for after trying it? Is there a satisfaction guarantee?"
Answer:
I definitely understand not wanting to spend money on something that doesn't work. We have a 60-day money back guarantee. If you don't see results in your first 60 days, you'll get a full refund.
Feedback:
The response effectively acknowledges the prospect's concern about not seeing results, which demonstrates active listening. However, it could be improved by exploring the prospect's specific expectations regarding results, enhancing curiosity and discovery. Additionally, incorporating a closing technique to encourage the prospect to proceed with confidence in trying the product would strengthen the response. Overall, the tone is appropriate and clear, but it lacks a more personalized touch and a solution-focused approach that emphasizes the product's benefits.
To enhance the response, consider asking follow-up questions like, "What specific results are you hoping to achieve?" or sharing customer testimonials to demonstrate value and build trust.
Score: 7
9.
5
/ 10Question:
"I’m hesitant to add another subscription to my monthly payments; can you explain how this is cost-effective?"
Answer:
No subscription needed, you can make one time purchases and not have to worry about your card being charged every month.
Feedback:
The response addresses the objection by clarifying that a subscription is not required, which is a strong point. However, it falls short in terms of demonstrating how this option is cost-effective. The salesperson could have elaborated on the potential savings or benefits of making one-time purchases versus subscriptions, or even offered a comparison. A more engaging approach would have included an open-ended question to further explore the prospect's concerns about costs. Overall, while the response is clear, it lacks depth and persuasive value.
10.
3
/ 10Question:
"I have a few other projects I'm prioritizing right now; how urgent is it for me to switch to this drink?"
Answer:
If you're serious about your health and wanting to make it a top priority, it's very urgent.
Feedback:
The response lacks depth and fails to effectively address the prospect's concern. While it attempts to emphasize urgency, it does not explore the prospect's current priorities or demonstrate understanding of their situation. A better approach would have included probing questions to discover the implications of delaying a switch and the value of making the healthy choice now. Additionally, the tone could be more consultative rather than pushy. Overall, it misses an opportunity to build rapport and engage in a collaborative conversation.
Consider using a more solution-focused approach, such as asking about the specific projects and how this drink could align with or support those priorities.
Score: 3